Bachelor’s degree's degree program

Marketing, Commerce and Logistics (Russian-Chinese double degree program in Beijing)

International Faculty
Outcome (diploma/credits)

Bachalor of Commerce

Language of study

Russian & Chinese

Application deadline

20 August 2024

Dual degree

Russian & Chinese

Duration, Format, Tuition Fees
4 yearsFull-time180 350 ₽

Overview

The educational program was developed together with Beijing University of Foreign Economy and Trade. This university is one of the leading in China and it realizes joint programs with universities in Europe, USA and CIS countries.

In the context of this educational program students study 2 languages, the main language is Chinese. Two years of study in China and summer internships ensure the successful passing of the Language Proficiency Test (HSK) and obtaining a bachelor's degree from Beijing University.

Education within the framework of the double degree program is carried out in Russian and Chinese by highly qualified teachers of BSU who have completed internships in educational institutions in China, as well as professors and teachers of Beijing University, including use of distance learning methods.


The double degree trade education program is a unique major that will help students to learn how to:
  • organize and conduct business, both in Russia and in foreign markets;
  • develop and realize business projects;
  • be engaged in international sales and supply of goods;
  • execute international contracts;
  • assess the company’s risks at the international level;
  • conduct business negotiations and official correspondence in foreign languages.
In Russia

2 years
In China

2 years
=

2
diplomas

Key courses

  • Marketing communications;
  • Advertising and Public Relations;
  • Internet Marketing;
  • Media planning;
  • Community management;
  • Branding;
  • Management;
  • Fundamentals of journalism;
  • Psychology of journalism;
  • Economics and management in the media;
  • Global economy;
  • Photojournalism;
  • Computer graphics in advertising;
  • Marketing research;
  • Methods of making management decisions;
  • Project management;
  • Industrial marketing;
  • Legal regulation of marketing and journalistic activities;
  • Basics of television journalism;
  • International marketing;
  • Press Service and PR.

Careers

  • Heads of Press Services;
  • Heads of Advertising Departments;
  • Creators;
  • Community managers;
  • Internet marketers;
  • Advertising managers;
  • SMM managers;
  • Image and promotion consultants;
  • Media planners;
  • Leaders and creators of digital agencies.